From 15th to 22nd March 2009, a small group of wine buyers will be participating in the 3rd edition of the Wine Pleasures Reverse Trade Mission to Spain which includes participation in two workshops: Buyer meets Spanish Cellar and the International Organic Workshop followed by visits to the appellations of Penedès, Cava, Priorat, Montsant, Terra Alta & Conca de Barberà.
The trade mission is organised by Wine Pleasures and will be based in the Mediterranean Sea resort of Sitges just 20 mins from Barcelona International Airport.
The delegate’s work agenda includes workshop meetings, visits to bodegas, as well as tastings, wine and traditional food matching & seminars led by well – known wine authorities.
This type of marketing activity has already proved its worth in the past two editions for both buyers and bodegas as an efficient means of establishing business relationships in a one-stop, low cost event.
This year, 15 companies will participate in the Reverse Trade Mission from the following countries: Bulgaria, China, Canada, Ireland, Malaysia, Singapore, UK, USA (CA, CO, CT,FL, MN, NY) & Mexico.